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Web Development

Service

Overview

Scope

Capabilities

Process

Use cases

FAQ

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Websites and web applications that are clear, considered, and easy to grow.

What this service is

Design and development of websites and web applications — from focused company sites to interactive, data-driven web products — with attention to how they look, how they read, and how they're maintained.

Web development is centred on what people experience in the browser: structure, content, interaction, and presentation. It's the public face of a business, or the interface people use to work with it.

It overlaps with software development but has a different emphasis. Here the focus is the site or web application itself — how it communicates, how it feels to use, and how easily it can be kept up to date.

What it can cover

  • Company, brand, and product websites
  • Web applications and portals
  • Interactive and animated experiences
  • Websites
  • Web apps
  • Interaction
  • Content

Areas of work

  1. Website design and build

    Company and product websites, designed around what a visitor needs to understand or do.

  2. Web applications

    Browser-based tools and portals where people log in, work with information, and complete tasks.

  3. Interactive experiences

    Motion, animation, and interaction used with purpose, in service of the message.

  4. Content structure

    Organising pages and content so they're clear to read and straightforward to update.

  5. Responsive and accessible build

    Sites that work across screen sizes and for a wide range of users.

How we approach it

  1. Discover

    Understand the audience, the goals of the site, and the content it needs to carry.

  2. Design

    Shape structure, layout, and visual direction before committing to a build.

  3. Build

    Develop the site or web app, reviewing it at real screen sizes as it takes shape.

  4. Launch and maintain

    Go live, then keep it current as content and needs change.

Where it's useful

  1. A new company website

    For example, a site that explains what a business does and makes it easy to get in touch.

  2. A customer or team portal

    For example, a web app where people sign in to view information or complete tasks.

  3. Refreshing an existing site

    For example, updating a site that no longer reflects the business or is hard to change.

Common questions

How is web development different from software development?
Web development focuses on what people see and use in the browser — the site or web app itself. Software development is broader and includes systems that may have no public interface. Many projects involve both.
Can an existing website be improved rather than rebuilt?
Often, yes. Whether to improve or rebuild depends on the current site and what it needs to do, and it's worked out at the start.
Who manages the content after launch?
How content is edited is decided per project, so it fits the way your team wants to work.

Planning a website or web app?

Tell us what it needs to do and who it's for.

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